Film: White Magic
Willy Bogner’s film for 1994, White Magic, premiered in St. Moritz, Switzerland, November 1994. 500 of Bogner’s closest friends and 150 journalists were all given a large “white Magic” duffle bag containing, among other thins, a white jacket, white pants, a white sweatshirt, white hat and a white flashlight. The white suit, being the official invite to the premier party, soon overtook the streets of St. Moritz. The guests were then taken to the summit by tram, every member receiving a glass of champagne at the mid station. While the restaurant at the summit was alive with music, food and libations, the “theater” was outside – the projector, sound equipment and lighting on one side, a football field sized screen standing opposite across a 300 foot ravine. But the grander was not to stop there. During the film, live action was occurring on the snow above and around the screen – if there was snowboarding on the screen or paragliding, there also were real snowboarders and paragliders on the snow. Wow.
September Time Machine
BOOTS: Big news was the retreat from stiffer boots; easier forward flex was the name of the game along with higher backs, closer fit and forward lean.
BINDINGS: Increased anti-shock, greater anti friction and improved reliability.
BOOTS: Rear entry comes on strong, even though the demand by consumers wasn’t overwhelming; racing models enter the scene like the Salomon SX91 Equipe .
BINDINGS: More rugged, easier and of course, safer. Additionally, most manufacturers reduced complexity – concentrating on 1 or 2 designs with models for different skiers with those designs. Ess begins its first full season and unconventional models are limited to Spademan.
BOOTS: Tecnica TNTs and Rossignol Courses, Nordica Syntech, Lange XRs, Salomon SX95-SX45s and Tyrolia boots.
BINDINGS: Simplified – Ess, Geze, Look, Marker, Salomon and Tyrolia.